Web leads wait 19 hours
We sent a form inquiry on a Tuesday at 9:40 PM. The first reply came Wednesday afternoon, by phone, with no voicemail.
$6,800estimated monthly bookings lost, sample
Your homepage hero, rebuilt
The first screen decides whether a new patient books or leaves. Today it shows a photo and a "Learn more" button; the rebuild leads with the treatment, the city and two ways to book.
Today
JUNIPERHome · About · Services · Contact
Welcome to Juniper
Beauty. Wellness. You.
Learn more
Rebuilt
Juniper AestheticsTreatments · Pricing · Book
Natural-looking injectables in Old Town Scottsdale
Botox, filler and skin treatments by nurse injectors. Same-week consults, prices listed upfront.
Book a consultText us a question
Open late Thursdays · 4 nurse injectors · Free parking
- The headline names the treatment and the neighborhood, which is what people searched for.
- Two actions on the first screen: book now, or text a question for people who are not ready.
- One line of trust facts replaces the stock photo.
Your funnel, before and after
We tested the path a new patient takes, from the first click to the second visit.
Today
Google search
Homepage
Contact form
Reply after 19 hours
Phone tag
First visit
No rebook at checkout
After
Google search
Rebuilt homepage
Booking link or text
Reply in 1 minute
First visit
Rebook at checkout
Day 120 check-in
The three biggest leaks
Estimates use your visible prices and typical visit values. The audit replaces them with your real numbers.
No rebook at checkout
The checkout flow never offers the next visit, so neurotoxin patients drift past their 12-week window.
$4,200estimated monthly bookings lost, sample
1,100 quiet patients
Your list has about 1,100 patients with no visit in 6 months and no email in 9.
$3,500estimated monthly bookings left idle, sample
Your 90-day plan, outlined
The outline is free. The step-by-step build, copy and settings come with the $1,500 audit, which is credited to your first retainer month.
Answer every lead
- Instant text reply on every form
- Missed-call text back
- Reply scripts by treatment
- CRM fields and routing
2 steps are written out in the audit
Rebook every patient
- Rebooking step at checkout
- 12-week neurotoxin reminders
- Front desk prompt wording
- Membership offer test
2 steps are written out in the audit
Bring back quiet patients
- Day 120 check-in sequence
- Rebuilt homepage live
- Reactivation emails, written
- Monthly report setup
2 steps are written out in the audit
What a monthly report looks like
On the retainer you get one report a month you can read in five minutes. This is a sample.
Juniper Aesthetics · Monthly reportSample · Month 3
Leads answered faster, more patients rebooked
2 minMedian first reply, down from 19 hrs
58%Patients rebooked at checkout
94New leads answered this month
41Quiet patients who booked again
- Shipped: missed-call text back, checkout rebooking step
- Next month: membership offer test, homepage launch
- One thing we need from you: approve the reactivation email
Want one for your clinic?
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